Category Archives: Marketing & Branding

Video: What I do at @idioplatform

Ever since theΒ #givejonnyroseajob campaign ended with me getting a marketing role at idio, quite a few people have been asking how I have been getting on there and what I actually do. By means of an answer, below is a … Continue reading

Posted in Humour, Marketing & Branding, Work | 4 Comments

EVENT: “How to use social networking to build your biz” (Tues April 12th)

Anyone who has met me knows that I love talking. Especially about social media. The Purley Business Association have kindly given me the opportunity to talk to local Croydon business owners about the power of social media to build and … Continue reading

Posted in Local community, Marketing & Branding, New Media, Purley 2.0 - A Project, Social Media | Tagged , , , , | Leave a comment

A great customer experience from Sandy Nightingale

I regularly receive products I’ve bought online in the post but today, I had a particularly impressive experience when I bought some cards from the illustrator and designer, Sandy Nightingale. In case my slightly-patronising Blue Peter presenter voice turned you … Continue reading

Posted in Marketing & Branding | Tagged , , , , , , , , , | 3 Comments

Church and cafes – a Heavenly match

As the independent owner of a cafe, maybe you’re finding it difficult to compete with nearby rival powerhouses such Starbucks or Cafe Nero for a variety of reasons. But have you ever considered your opening hours as a valid weapon … Continue reading

Posted in Christianity, Marketing & Branding | Tagged , , , , , , , , , , , | 9 Comments

You are your business’ Unique Selling Point

(N.B. Title may not apply to any readers who own FTSE 500 businesses) Last night, I had the pleasure of dropping in at a friend’s – let’s call him ‘K’ – cafe and catching up with him. During the evening, … Continue reading

Posted in Marketing & Branding | 4 Comments